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Turnover is Vanity, Profit is Sanity but Cashflow is King

Without a healthy cashflow, it will be very difficult for organisations to cope with the rising pressure on supply chains, raw material/energy price increases, and inflation, let alone generating enough funding for R&D and acquisitions.

It is therefore critical that salespeople and channel partners are equipped to maximise margin from their new opportunities, increase it from their existing accounts and contribute to a healthy cashflow.

This webinar session covers the training areas that organisations should implement to minimise margin erosion, improve profits and generate free cash; even when procurement professionals are striving towards commoditisation.

In this webinar you will learn:

  • How cash supports the execution of commercial strategies.
  • Key skills that improve cash flow from new and existing accounts.
  • How to adopt these skills across direct and indirect sales teams.
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